News for 'Research'

Title Date Source
Mobile Poised To Dominate Digital Video Consumption, Loss Of Ad Effectiveness Seen 07-17-2017 Mediapost
Streaming TV apps grapple with password sharing 07-12-2017 Reuters
Live TV Viewing Falls in First Quarter: Nielsen 07-12-2017 Multichannel News
eMarketer Releases New Addressable TV Ad Spending Estimates 07-12-2017 eMarketer
Instagram Trounces All Other Platforms In Terms Of Branded Video Engagement (Study) 07-11-2017 Tubefilter
More Than 50% of Broadband Homes Watch Internet TV 07-11-2017 Home Media
Analyst Doubles Down on Advanced Advertising 07-05-2017 Multichannel News
Analyst: SVOD Viewers Not All Alike 07-05-2017 Home Media
MPA: More Publishers Adopt Video As Audiences Grow 06-29-2017 Mediapost
Beta Research Survey Finds Cord-Cutters Want Discovery, History 06-29-2017 Multichannel News
New Research Shows That In-Stream Video Ads Outperform Preroll 06-16-2017 Adweek
Nearly Half of Broadband Consumers Subscribe to a Video OTT Service: Study 06-15-2017 Multichannel News
Facebook Says Users Turn to the Platform During Commercial Breaks When They’re Watching TV 06-09-2017 Adweek
YouTube Says Esports Tournament Watch Time Has Grown 90% Over Past Year 06-08-2017 Tubefilter
Analyst Warns of Possible Recession in TV Ad Market 06-07-2017 Multichannel News
TV Screen Dominates Adult Viewing in Q4, Nielsen says 05-26-2017 Multichannel News
Netflix Data Reveals Viewers’ Distinct Genre Preferences at Different Times of Day 05-24-2017 Variety
Broadcast TV Maintains Media Dominance 05-18-2017 mediap
Analyst: Amazon Besting Netflix in Original Movie Buzz, Revenue 05-15-2017 Home Media
Study Illustrates Quickened Pace of Cord-Cutting 05-11-2017 Multichannel News
Most Americans can get internet on their TV - but they’re still mostly watching plain old TV 05-10-2017 Recode
Study Finds Social Platforms Preferred As Video Ad Partners 05-09-2017 Mediapost
On YouTube, NBC Rules, New Zefr Study Says 05-03-2017 Mediapost
Cord-Cutters, 'Cord-Nevers' Differ In Viewing, Demographics, Pay TV Subs 04-24-2017 Mediapost
Live OTT Viewing Expected to Eclipse Broadcast TV in Five Years: Survey 04-20-2017 Multichannel News
DVR dead, live TV dying among the young 04-16-2017 nScreenMedia
Analyst Predicts Bleak Future for Traditional Media 04-13-2017 B&C
SVOD Impact: Some Declines In Traditional TV 04-12-2017 Mediapost
Only 8% of college students don't have Netflix, and that's a great sign for the company's future 04-07-2017 Business Insider
One in five Facebook videos is Live as it seizes the verb 04-06-2017 TechCrunch
Roku leading the way in streaming TV boxes, with fireTV, Chromecast & Apple TV following 04-03-2017 9to5Google
Zenith and Magna: Programmatic Is A Boon To Digital Ad Spend As It Overtakes TV 03-30-2017 AdExchanger
Kagan: Broadband-Only Homes Represent 13% of U.S. Households 03-29-2017 Home Media
Consumers Prefer 'à La Carte' TV Networks 03-27-2017 Home Media
Roku Dominates Streaming Media Device Market 03-22-2017 Home Media
Millennials Skip Online Video Ads, Find Mobile Ads Irrelevant 03-22-2017 Mediapost
Binge Boom: Young U.S. Viewers Gulp Down Average of 6 TV Episodes per Sitting 03-21-2017 Variety
Netflix’s Latest Streaming Record: Members Viewed 250 Million Hours of Video on a Single Day in January 03-16-2017 Variety
Top Cable Operators Dominate Broadband in 2016 03-17-2017 Multichannel News
Top U.S. Pay TV Providers Lost 795K Subs in 2016: LRG 03-16-2017 Multichannel News
Total U.S. MVPD Revs Up, OTT Rising Faster 03-14-2017 Mediapost
Netflix and Amazon strongly favored over local SVOD platforms in Germany and India, survey says 03-15-2017 Fierce Cable
More millennial dads watch parenting videos on YouTube than moms 03-13-2017 CNBC
Survey: Nearly Half of Global Consumers Willing to Curb Watching Pirated Content After Learning About Its Damage to Industry 03-08-2017 Home Media
'Significant Acceleration' Of In-House Media-Buying, Analyst Cites Programmatic 03-06-2017 Mediapost
Millennials More Likely to Stream, Less Likely to Avoid Ads 03-02-2017 Multichannel News
YouTube Tops 1 Billion Hours of Video a Day, on Pace to Eclipse TV 02-27-2017 WSJ
Comcast Keeps Edge in Netflix’s ISP Speed Index 02-17-2017 Multichannel News
Mobile Location-Based Video Ads Positioned For Growth In 2017 02-16-2017 Mediapost
BBDO Study Offers Clues For Optimizing The Impact Of Video 02-13-2017 Mediapost
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