News for 'Research'

Title Date Source
Survey: Nearly Half of Global Consumers Willing to Curb Watching Pirated Content After Learning About Its Damage to Industry 03-08-2017 Home Media
'Significant Acceleration' Of In-House Media-Buying, Analyst Cites Programmatic 03-06-2017 Mediapost
Millennials More Likely to Stream, Less Likely to Avoid Ads 03-02-2017 Multichannel News
YouTube Tops 1 Billion Hours of Video a Day, on Pace to Eclipse TV 02-27-2017 WSJ
Comcast Keeps Edge in Netflix’s ISP Speed Index 02-17-2017 Multichannel News
Mobile Location-Based Video Ads Positioned For Growth In 2017 02-16-2017 Mediapost
BBDO Study Offers Clues For Optimizing The Impact Of Video 02-13-2017 Mediapost
19% Cancel Internet-Connected TV Services, 19% To Add Them 02-07-2017 Mediapost
Ad Spending On Local Video To Expand $5B By 2021 02-02-2017 Mediapost
The New Breed Of Cord-Cutter 01-31-2017 Mediapost
Video Production, Monetization Are Publishers' Biggest Challenges 01-31-2017 StreamingMedia.com
Moffett Casts More Doubt on Value of DirecTV Now Subs 01-20-2017 Multichannel News
Pay TV loses ground to antenna-only households 01-18-2017 CNET
Parks: One-Third of Broadband Homes Have Multiple OTT Video Services 12-29-2016 Home Media
70% Of U.S. TV Nets Lost Traditional Pay TV Subscribers 12-30-2016 Mediapost
Videology Study Finds Demos Still Campaign Key 12-15-2016 B&C
TV Viewing Patterns Intensify, Ratings Erode 12-08-2016 Mediapost
Magna and GroupM: Digital Will Finally Overtake Linear TV In 2017 12-05-2016 AdExchanger
ABC Would Win an A La Carte Popularity Contest: Study 11-16-2016 Multichannel News
Advanced Ad Spending Up 92%: Videology 11-09-2016 Multichannel News
More People Are Subscribing to Multiple Video Streaming Services 10-12-2016 Fortune
Ad receptivity shines in the AM 10-05-2016 Rapid TV News
Digital Short-Form Video Viewership Remains Strong 09-30-2016 Mediapost
Cord-Cutting Linked To Pay-TV Dissatisfaction 09-29-2016 Mediapost
Live Viewership May Be Down, but TV Content Is Still the Main Thing People Are Streaming 09-28-2016 Adweek
YouTube on TV or TV on YouTube? The Blurred Lines of Online Video Consumption 09-28-2016 Think with Google
VAB report: TV still strong, especially in cluttered streaming world 09-27-2016 The Drum
Millennials Are Tuning Into Live Online Video—and Live Video Ads 09-23-2016 OnlineVideo.net
Internet-Connected TV Viewing Shows Continued Growth 09-22-2016 Mediapost
New Netflix Data Reveals When Viewers Commit to TV Shows 09-22-2016 WSJ
Upfront/Newfront Effect: High Value, Increased Spending 09-20-2016 Mediapost
TDG: Satisfaction With SVOD Driving Millennials Away From Pay TV 09-20-2016 B&C
Netflix ‘Monetization Gap’: Streamer Earns Less Per Hour Viewed Than Most TV Networks, Study Finds 09-15-2016 Variety
IBC Survey: Consumers Abandoning Shows Due to Costs 09-09-2016 B&C
Adobe Says 'TV Everywhere' Making Comeback 09-06-2016 Home Media
This Study From Nielsen and Google Says YouTube and Linear TV Help Each Other 08-26-2016 Adweek
Digital TV Viewing Jumps on Roku, Xbox as Laptops, Apple's IOS Take a Hit: Study 08-24-2016 The Hollywood Reporter
NBC: Rio Olympics Live-Streaming Hits 2 Billion Minutes 08-16-2016 Home Media Magazine
Top U.S. Pay TV Providers Shed 665K Subs in Q2 08-15-2016 Multichannel News
Olympic Games Provide Global Platform For New Ad Initiatives 08-12-2016 Mediapost
Broadband Ups Cable Industry Forecast 08-11-2016 Home Media Magazine
DEG Q2 Home Entertainment Report Shows Rebound in Sellthrough 08-05-2016 Home Media Magazine
Viewers Prefer Live Mobile Video For Rio Olympics 08-03-2016 Mediapost
UK and US publishers agree: Video is where the money is 08-04-2016 Digiday
Official Sponsors Don't Have Edge When It Comes to Olympic Ads on YouTube 07-28-2016 AdAge
TV Preferred By Millennials: VAB Study 07-25-2016 B&C
Branded Content Scores Better Than Pre-Roll 07-20-2016 Mediapost
TV Binge Watching On The Rise 07-19-2016 Mediapost
Zenith: Advertisers Will Pay Big Bucks For Premium Video, But Screen Size Matters 07-18-2016 AdExchanger
Analyst: TV Upfront Is Healthy, But Effects Could Be Short-Term 07-08-2016 Mediapost