News for 'Research'

Title Date Source
Magna and GroupM: Digital Will Finally Overtake Linear TV In 2017 12-05-2016 AdExchanger
ABC Would Win an A La Carte Popularity Contest: Study 11-16-2016 Multichannel News
Advanced Ad Spending Up 92%: Videology 11-09-2016 Multichannel News
More People Are Subscribing to Multiple Video Streaming Services 10-12-2016 Fortune
Ad receptivity shines in the AM 10-05-2016 Rapid TV News
Digital Short-Form Video Viewership Remains Strong 09-30-2016 Mediapost
Cord-Cutting Linked To Pay-TV Dissatisfaction 09-29-2016 Mediapost
Live Viewership May Be Down, but TV Content Is Still the Main Thing People Are Streaming 09-28-2016 Adweek
YouTube on TV or TV on YouTube? The Blurred Lines of Online Video Consumption 09-28-2016 Think with Google
VAB report: TV still strong, especially in cluttered streaming world 09-27-2016 The Drum
Millennials Are Tuning Into Live Online Video—and Live Video Ads 09-23-2016 OnlineVideo.net
Internet-Connected TV Viewing Shows Continued Growth 09-22-2016 Mediapost
New Netflix Data Reveals When Viewers Commit to TV Shows 09-22-2016 WSJ
Upfront/Newfront Effect: High Value, Increased Spending 09-20-2016 Mediapost
TDG: Satisfaction With SVOD Driving Millennials Away From Pay TV 09-20-2016 B&C
Netflix ‘Monetization Gap’: Streamer Earns Less Per Hour Viewed Than Most TV Networks, Study Finds 09-15-2016 Variety
IBC Survey: Consumers Abandoning Shows Due to Costs 09-09-2016 B&C
Adobe Says 'TV Everywhere' Making Comeback 09-06-2016 Home Media
This Study From Nielsen and Google Says YouTube and Linear TV Help Each Other 08-26-2016 Adweek
Digital TV Viewing Jumps on Roku, Xbox as Laptops, Apple's IOS Take a Hit: Study 08-24-2016 The Hollywood Reporter
NBC: Rio Olympics Live-Streaming Hits 2 Billion Minutes 08-16-2016 Home Media Magazine
Top U.S. Pay TV Providers Shed 665K Subs in Q2 08-15-2016 Multichannel News
Olympic Games Provide Global Platform For New Ad Initiatives 08-12-2016 Mediapost
Broadband Ups Cable Industry Forecast 08-11-2016 Home Media Magazine
DEG Q2 Home Entertainment Report Shows Rebound in Sellthrough 08-05-2016 Home Media Magazine
Viewers Prefer Live Mobile Video For Rio Olympics 08-03-2016 Mediapost
UK and US publishers agree: Video is where the money is 08-04-2016 Digiday
Official Sponsors Don't Have Edge When It Comes to Olympic Ads on YouTube 07-28-2016 AdAge
TV Preferred By Millennials: VAB Study 07-25-2016 B&C
Branded Content Scores Better Than Pre-Roll 07-20-2016 Mediapost
TV Binge Watching On The Rise 07-19-2016 Mediapost
Zenith: Advertisers Will Pay Big Bucks For Premium Video, But Screen Size Matters 07-18-2016 AdExchanger
Analyst: TV Upfront Is Healthy, But Effects Could Be Short-Term 07-08-2016 Mediapost
Amazon Tops Netflix in Germany as VOD Booms 07-05-2016 The Hollywood Reporter
Aussie SVOD Subscriptions Up 46% 06-27-2016 Home Media Magazine
Nielsen: SVOD Penetration Catches DVRs 06-27-2016 Multichannel News
YouTube Study Finds Millennials Like Ads 06-24-2016 B&C
MAGNA And Zenith: Digital Growth Fueled By Programmatic, Mobile And Video 06-20-2016 AdExchanger
Study: Netflix’s $2 price increase could cost it almost 500,000 subscribers 06-20-2016 TNW
TV Everywhere Registers Continued Growth 06-16-2016 Mediapost
Eye Tracking Shows Mobile Video Ads Embedded in Articles Perform Better Than on Social 06-15-2016 Adweek
Parks: Millennials Covet OTT Video - and Pay-TV 06-15-2016 Home Media Magazine
Twitch's 100 million viewers watched 800 million hours of esports in the last 10 months 06-10-2016 Venture Beat
Snapchat video ads outperform other social media platforms 06-10-2016 Business Insider
PwC: Internet Advertising Will Overtake Broadcast Advertising in the U.S. Next Year 06-08-2016 Adweek
Netflix Knows Which Shows You’ll Binge-Watch the Fastest 06-08-2016 Time
Report: SVOD is a Transactional VOD Killer 06-08-2016 Home Media Magazine
As Facebook Focuses on Video, Engagement for Top Publishers Declines 05-30-2016 Fortune
Study: 85% of Internet Users Surf While Watching TV 05-25-2016 Multichannel News
ABC Study Makes the Best Case Yet That TV Advertising Is Still Superior to Digital 05-17-2016 Adweek