Magna Global
Latest Research Coverage (0 items)
Research Around the Web (10 items)
- Magna Dives Deep Into Demos: 30-Year Analysis Reveals Polarization Of Linear TV, Ad Spending Too Mediapost - 03-01-2019
- Magna: OTT Will Reach $2 Billion In 2018 AdExchanger - 09-20-2018
- Advertisers Tuning Out TV in Sign of Trouble for Media Companies Bloomberg - 02-14-2018
- 2017 was the year digital ad spending finally beat TV Recode - 12-05-2017
- Zenith and Magna: Programmatic Is A Boon To Digital Ad Spend As It Overtakes TV AdExchanger - 03-30-2017
- Magna and GroupM: Digital Will Finally Overtake Linear TV In 2017 AdExchanger - 12-05-2016
Video Research Around the Web
- TV Long View: The Mind-Blowing Amount of Time Americans Spend Watching TV The Hollywood Reporter
- Targeted Video Ads Jump 48% In 1st Quarter: Freewheel B&C
- Roku Commands 15% Of All Media Streaming Devices Mediapost
- Cord-Cutters Show Interest in Discovery Channel: Survey Multichannel News
- Pew: Mobile Broadband Users Double Since 2013 Multichannel News
- D2C Advertisers See Sharply Higher TV Ad Spending Mediapost
- Forecast: OTT Revenues To Hit $23.7 Billion By 2023 Mediapost
- Data-Enabled TV Buying Rises, Despite Concerns Mediapost