Fox Is Poised to Spend up to $2 Billion to Keep Sunday Football
- It’s one of several media giants vying for new NFL deals
- League’s agreements with TV networks begin expiring next year
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Fox Corp. is willing to spend as much as $2 billion a year to maintain its rights to National Football League games on Sundays, a huge increase from its current contract, according to people familiar with the matter.
Under the existing arrangement, the network airs games from the National Football Conference, featuring teams from the big media markets of New York, Chicago and Los Angeles. That makes it the most-coveted outlet for advertisers.