K-POP INVASION

Psy’s ‘Gangnam Style’ has earned $8 million in advertising revenue (corrected)

Psy is making more on YouTube than analysts knew
Psy is making more on YouTube than analysts knew
Image: AP/Sakchai Lalit
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Correction (Jan. 29, 2013): An earlier version of this story incorrectly stated that the artist Psy had earned $8 million on YouTube from his hit song Gangnam Style, translating to 0.65 cents in total earnings per YouTube view and presumably $4 million in profit to Psy. Google has not revealed how much Psy has made on YouTube. We regret the error.

Gangnam Style, the most-watched YouTube video ever, with more than one billion views, by K-pop sensation Psy has generated $8 million revenue across all advertising channels, said Google chief business officer Nikesh Arora on the company’s fourth quarter earnings call. Arora cited an “outside estimate” for that figure, likely a previous analysis by the Associated Press which indicated that Psy had earned $7.9 million from Gangnam Style in worldwide revenue, including downloads on iTunes and streaming and sales on services available only in Korea.