Mixpo
Latest Research Coverage (3 items)
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Research: Over 50% of Publishers Have Run Video Campaigns on Facebook vs. 31% on YouTube
Posted on 07-12-2016
Facebook is pouring lots of resources into video and according to a new report published by ad tech provider Mixpo this morning, the strategy appears to be bearing fruit. In...
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Report: Multiscreen Ad Campaigns Dominate, Measurement is Top Challenge
Posted on 06-12-2013
A new report from video ad solution provider Mixpo has found that 78% of ad agencies ran multiscreen campaigns on behalf of their clients in 2012 and 90% expect...
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Survey: Online Video Advertising Dominates Local TV Stations' Online Tune-In Campaigns
Posted on 04-04-2013
A new survey of local TV stations by video marketing platform provider Mixpo has found that between 58%-70% of local TV stations' online tune-in campaign budgets (depending on market...
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