IBM
Latest Research Coverage (1 item)
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What Impact Does Broadband Have on TV Viewing?
Posted on 12-23-2008
Want to get your head spinning? Try making sense of the various research data that keeps spilling out about current TV consumption, and how it is being impacted...
Research Around the Web (5 items)
- Does New Media Help or Hinder TV? Mediaweek - 11-19-2008
- Is Internet TV Eating Into Traditional Viewing? Multichannel News - 11-19-2008
- Web Video Chips Away at TV Mediaweek - 11-17-2008
- IBM Study Quantifies Ad-Spend Shift Adweek - 11-08-2007
- Internet Users Also Watching TV Media Daily News - 11-07-2007
Video Research Around the Web
- Netflix Again Blows Past HBO, Others as No. 1 Pick for ‘Best Original Programming,’ Survey Finds Variety
- Cord-Cutting Got 75% Worse in Q1, Most Terrible Quarter Ever for Pay TV Multichannel News
- Many 4KTV Owners Don't Use Advanced Content Features Mediapost
- OTT Moves Beyond ‘Early Adopter’ Phase as 45-60 Set Becomes New Battleground Multichannel News
- Streamers Make More Shows But Cancel Sooner, Study Finds The Hollywood Reporter
- vMVPD Users Definitely Not Cord Nevers - Only 15% Previously Had No Pay TV Multichannel News
- Direct Video Ad Deals Soar Mediapost
- GroupM Predicts Streaming Will Have 'Gradual' Impact On TV Advertisers Mediapost