IBM
Latest Research Coverage (1 item)
-
What Impact Does Broadband Have on TV Viewing?
Posted on 12-23-2008
Want to get your head spinning? Try making sense of the various research data that keeps spilling out about current TV consumption, and how it is being impacted...
Research Around the Web (5 items)
- Does New Media Help or Hinder TV? Mediaweek - 11-19-2008
- Is Internet TV Eating Into Traditional Viewing? Multichannel News - 11-19-2008
- Web Video Chips Away at TV Mediaweek - 11-17-2008
- IBM Study Quantifies Ad-Spend Shift Adweek - 11-08-2007
- Internet Users Also Watching TV Media Daily News - 11-07-2007
Video Research Around the Web
- TV Long View: The Mind-Blowing Amount of Time Americans Spend Watching TV The Hollywood Reporter
- Targeted Video Ads Jump 48% In 1st Quarter: Freewheel B&C
- Roku Commands 15% Of All Media Streaming Devices Mediapost
- Cord-Cutters Show Interest in Discovery Channel: Survey Multichannel News
- Pew: Mobile Broadband Users Double Since 2013 Multichannel News
- D2C Advertisers See Sharply Higher TV Ad Spending Mediapost
- Forecast: OTT Revenues To Hit $23.7 Billion By 2023 Mediapost
- Data-Enabled TV Buying Rises, Despite Concerns Mediapost