IBM
Latest Research Coverage (1 item)
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What Impact Does Broadband Have on TV Viewing?
Posted on 12-23-2008
Want to get your head spinning? Try making sense of the various research data that keeps spilling out about current TV consumption, and how it is being impacted...
Research Around the Web (5 items)
- Does New Media Help or Hinder TV? Mediaweek - 11-19-2008
- Is Internet TV Eating Into Traditional Viewing? Multichannel News - 11-19-2008
- Web Video Chips Away at TV Mediaweek - 11-17-2008
- IBM Study Quantifies Ad-Spend Shift Adweek - 11-08-2007
- Internet Users Also Watching TV Media Daily News - 11-07-2007
Video Research Around the Web
- Connected TV advertising to hit $7 billion this year AdAge
- IAB: video driving all-time high in digital ad spend The Drum
- 46% Of U.S. Broadband Households Now Subscribe To Multiple OTT Services Mediapost
- Survey: Streamers Now Access Two-Third of Their Video Online Multichannel News
- 'Platform Surfing': 74% Of Connected Device/Smart TV Users Stream; 44% Switch Between Streaming, Linear TV Mediapost
- Netflix Extends Lead in U.K. Amid Boom in Subscription Streaming Services Variety
- YouTube Videos Featuring Young Children Get Triple The Views Of Videos That Don’t (Study) Tubefilter
- Roku and Amazon Now Control Nearly 70% of U.S. Streaming Media Player Market Multichannel News