Horowitz Associates
Latest Research Coverage (2 items)
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4 Items Worth Noting for the Oct 5th Week
Posted on 10-09-2009
Following are 4 items worth noting for the Oct 5th week: New research shows TV viewing shifting - Mediapost had a good piece this week...
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Horowitz Study: Broadband Video Usage Jumps
Posted on 12-07-2007
At least once a week or so I try to sort through all the research-related press releases I get to see if there was any new information of...
Research Around the Web (10 items)
- Digital Short-Form Video Viewership Remains Strong Mediapost - 09-30-2016
- Broadcast Content Key To OTT Provider Success Mediapost - 04-26-2016
- Urban Millennials Not Dropping Cable Like It's Hot Multichannel News - 03-09-2016
- OTT Video: It's a Generational Thing Home Media Magazine - 08-12-2015
- Multicultural TV Users Favor OTT Viewing Mediapost - 06-24-2015
- Data Point: The TV Is the Hot Streaming Device of Today WSJ - 04-25-2014
Video Research Around the Web
- TV Long View: The Mind-Blowing Amount of Time Americans Spend Watching TV The Hollywood Reporter
- Targeted Video Ads Jump 48% In 1st Quarter: Freewheel B&C
- Roku Commands 15% Of All Media Streaming Devices Mediapost
- Cord-Cutters Show Interest in Discovery Channel: Survey Multichannel News
- Pew: Mobile Broadband Users Double Since 2013 Multichannel News
- D2C Advertisers See Sharply Higher TV Ad Spending Mediapost
- Forecast: OTT Revenues To Hit $23.7 Billion By 2023 Mediapost
- Data-Enabled TV Buying Rises, Despite Concerns Mediapost