Digitalsmiths
Latest Research Coverage (10 items)
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60% of Pay-TV Subscribers Are Still Not Aware of TV Everywhere Services
Posted on 03-17-2016
60% of pay-TV subscribers are still not aware of TV Everywhere apps allowing TV viewing on mobile devices. That’s one of the key highlights of the 13th edition of the...
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New Research Indicates Stability of Pay-TV Despite Rising OTT Usage
Posted on 09-22-2015
New research from Digitalsmiths shows relatively muted interest in switching/dropping pay-TV providers, strong appeal of customized, a la carte pay-TV channel lineups, high awareness and usage of OTT services, and...
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Report: Over 1/2 of Pay-TV Subscribers Still Don't Know About their Provider's TV Everywhere App
Posted on 03-11-2014
Over half (52.4%) of pay-TV subscribers still don't know whether their provider offers an app that allows for tablet or smartphone-based viewing, according to Digitalsmiths' new Q4 '13 video...
Research Around the Web (4 items)
- Pay VOD Up Slightly For Traditional TV Providers Mediapost - 06-18-2015
- A La Carte: These Are the TV Channels People Would Actually Pay For Variety - 06-17-2015
- Digitalsmiths Study Affirms Cord-Changing, `High Dissatisfaction` Multichannel News - 06-17-2014
- Survey: 23% Of Internet Users Would Pay For `TV Everywhere` Multichannel News - 10-01-2009
Download Reports (1 result)
Video Research Around the Web
- Targeted Video Ads Jump 48% In 1st Quarter: Freewheel B&C
- Roku Commands 15% Of All Media Streaming Devices Mediapost
- Cord-Cutters Show Interest in Discovery Channel: Survey Multichannel News
- Pew: Mobile Broadband Users Double Since 2013 Multichannel News
- D2C Advertisers See Sharply Higher TV Ad Spending Mediapost
- Forecast: OTT Revenues To Hit $23.7 Billion By 2023 Mediapost
- Data-Enabled TV Buying Rises, Despite Concerns Mediapost
- Netflix Again Blows Past HBO, Others as No. 1 Pick for ‘Best Original Programming,’ Survey Finds Variety