ZenithOptimedia
Latest Research Coverage (0 items)
Research Around the Web (7 items)
- Zenith: Advertisers Will Pay Big Bucks For Premium Video, But Screen Size Matters AdExchanger - 07-18-2016
- MAGNA And Zenith: Digital Growth Fueled By Programmatic, Mobile And Video AdExchanger - 06-20-2016
- For First Time In Non-Recession, TV Ad Spend Wanes AdExchanger - 12-07-2015
- Time watching videos online will rise to an hour a day Guardian - 07-30-2015
- Next Year Will Be The 'Year Of' Mobile: For Video, Anyway Mediapost - 07-31-2015
- ZenithOptimedia Forecasts Online Video to Lead 4.4% Growth in Global Ad Spend in 2015 Press Release - 03-29-2015
Video Research Around the Web
- Netflix Again Blows Past HBO, Others as No. 1 Pick for ‘Best Original Programming,’ Survey Finds Variety
- Cord-Cutting Got 75% Worse in Q1, Most Terrible Quarter Ever for Pay TV Multichannel News
- Many 4KTV Owners Don't Use Advanced Content Features Mediapost
- OTT Moves Beyond ‘Early Adopter’ Phase as 45-60 Set Becomes New Battleground Multichannel News
- Streamers Make More Shows But Cancel Sooner, Study Finds The Hollywood Reporter
- vMVPD Users Definitely Not Cord Nevers - Only 15% Previously Had No Pay TV Multichannel News
- Direct Video Ad Deals Soar Mediapost
- GroupM Predicts Streaming Will Have 'Gradual' Impact On TV Advertisers Mediapost