CEA
Latest Research Coverage (2 items)
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Study: Netflix Tops for Watching Streaming TV Programs
Posted on 01-20-2015
Here's more evidence of how watching TV programs is changing: according to part two of a TV viewer survey fielded by NATPE and CEA, 71% of respondents said they have...
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Study: Still Early Days for Second Screen Usage With TV Programs
Posted on 01-10-2014
A new study from the Consumer Electronics Association (CEA) and National Association of Television Program Executives (NATPE) released yesterday at CES, revealed that it is still very early days for...
Research Around the Web (5 items)
- Millennials mostly watch TV after it’s aired Recode - 09-09-2017
- Millennials Value Netflix More Than Broadcast or Cable, Study Finds The Hollywood Reporter - 01-08-2015
- Digital Video Content Is a Supplement, Not Replacement for TV Programming, Finds New CEA Study Reuters - 02-27-2014
- CEA Researcher: Growth In Tablet Market Could Make TVs the Second Screen The Hollywood Reporter - 11-25-2012
- U.S. Tablet Ownership Jumps B&C - 07-30-2012
Video Research Around the Web
- Targeted Video Ads Jump 48% In 1st Quarter: Freewheel B&C
- Roku Commands 15% Of All Media Streaming Devices Mediapost
- Cord-Cutters Show Interest in Discovery Channel: Survey Multichannel News
- Pew: Mobile Broadband Users Double Since 2013 Multichannel News
- D2C Advertisers See Sharply Higher TV Ad Spending Mediapost
- Forecast: OTT Revenues To Hit $23.7 Billion By 2023 Mediapost
- Data-Enabled TV Buying Rises, Despite Concerns Mediapost
- Netflix Again Blows Past HBO, Others as No. 1 Pick for ‘Best Original Programming,’ Survey Finds Variety