Videoplaza
Latest Research Coverage (2 items)
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IHS: Audience Data is Competitive Differentiator for Video Content Providers
Posted on 12-09-2013
Late last week research firm IHS and video ad platform provider Videoplaza released a new report asserting that video content providers need to become "audience architects" - mining their...
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Report: To Grow, Broadcasters Must Diversify Into Online Delivery
Posted on 07-11-2012
A new report being released today from London-based video ad technology provider Videoplaza, and research firm IHS Screen Digest adds to the case that broadcasters must diversify...
Research Around the Web (0 items)
Video Research Around the Web
- Netflix Again Blows Past HBO, Others as No. 1 Pick for ‘Best Original Programming,’ Survey Finds Variety
- Cord-Cutting Got 75% Worse in Q1, Most Terrible Quarter Ever for Pay TV Multichannel News
- Many 4KTV Owners Don't Use Advanced Content Features Mediapost
- OTT Moves Beyond ‘Early Adopter’ Phase as 45-60 Set Becomes New Battleground Multichannel News
- Streamers Make More Shows But Cancel Sooner, Study Finds The Hollywood Reporter
- vMVPD Users Definitely Not Cord Nevers - Only 15% Previously Had No Pay TV Multichannel News
- Direct Video Ad Deals Soar Mediapost
- GroupM Predicts Streaming Will Have 'Gradual' Impact On TV Advertisers Mediapost