comScore
Latest Research Coverage (41 items)
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comScore: Millennials Spend 1/3 of Their TV Time Watching On Digital Platforms
Posted on 10-14-2014
Underscoring the dramatic shifts occurring in millennials' TV viewing behavior, a new survey from comScore has found that millennials (18-34 year-olds) now use digital platforms for 1/3 of the time...
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AOL-Adap.tv Serves 3.7 Billion Video Ads In September, Topping comScore's Rankings
Posted on 10-17-2013
With 3.7 billion video ads served, the combined AOL-Adap.tv has landed atop comScore's September 2013 U.S. Online Video Rankings. (see chart below) It's the first time that AOL has...
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YouTube's Online Views Are Down 32% vs. Last Year As Mobile Video Ascends
Posted on 03-18-2013
Here's an eye-popping data point from last week's comScore online video rankings report for Feb. '13: YouTube's total of 11.3 billion monthly views were down 32% vs. Feb. '12...
Research Around the Web (110 items)
- Netflix reaches 75% of US streaming service viewers, but YouTube is catching up TechCrunch - 04-10-2017
- Roku Dominates Streaming Media Device Market Home Media - 03-22-2017
- YouTube Study Finds Millennials Like Ads B&C - 06-24-2016
- TV Viewing Up 7%, comScore Report Says B&C - 03-30-2016
- With 318 Million Monthly Viewers, BroadbandTV Tops Comscore’s Network Rankings Tubefilter - 02-04-2016
- YouTube App Gains Even Without Critical Acclaim Mediapost - 10-08-2014
Video Research Around the Web
- TV Long View: The Mind-Blowing Amount of Time Americans Spend Watching TV The Hollywood Reporter
- Targeted Video Ads Jump 48% In 1st Quarter: Freewheel B&C
- Roku Commands 15% Of All Media Streaming Devices Mediapost
- Cord-Cutters Show Interest in Discovery Channel: Survey Multichannel News
- Pew: Mobile Broadband Users Double Since 2013 Multichannel News
- D2C Advertisers See Sharply Higher TV Ad Spending Mediapost
- Forecast: OTT Revenues To Hit $23.7 Billion By 2023 Mediapost
- Data-Enabled TV Buying Rises, Despite Concerns Mediapost