AOL

AOL Research: 91% of Media Buyers Adopt Programmatic Video Amid Major TV Budget Shifts Posted on 10-21-2015
AOL has released its 2015 U.S. State of the Video Industry report, finding, among other things, that 91% of media buyers surveyed said they’re now buying some of their online...
Survey: 60% of Brands' Video Ad Spending Allocated to Programmatic Posted on 09-15-2014
In another sign of programmatic video advertising's rising popularity among brand advertisers, Adap.tv's newly released 2014 State of the Video Industry report has found that 60% of brands' video ad...
AOL-Adap.tv Serves 3.7 Billion Video Ads In September, Topping comScore's Rankings Posted on 10-17-2013
With 3.7 billion video ads served, the combined AOL-Adap.tv has landed atop comScore's September 2013 U.S. Online Video Rankings. (see chart below) It's the first time that AOL has...