Brand Marketing
Latest Research Coverage (8 items)
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Study: YouTube Beauty Video Views Up 50% In Past 15 Months
Posted on 06-09-2015
Pixability has released its second annual, deep-dive, "Beauty on YouTube" report, finding, among other things that beauty video views have increased by 50% between January, 2014 and April,...
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Branded Videos Generated 8.3 Billion Views in 2013, Up 44% vs. 2012
Posted on 03-26-2014
People want to skip ads, right? The conventional wisdom is yes, but it turns out the answer isn't quite so simple. In fact, viewers are seeking out, watching and sharing...
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Report: Major Brands Control Just 3% of YouTube's 14.9 Billion Beauty Videos
Posted on 02-04-2014
According to a new report from video analytics provider Pixability, beauty brands are dominated on YouTube by independent beauty personalities and video bloggers ("vloggers") in terms of video...
Research Around the Web (12 items)
- Here Are the 10 Brands With the Most-Shared Videos of 2015 Adweek - 12-15-2015
- Which Video Types Influence Consumers? ZEFR Has The Answer Tubefilter News - 02-18-2014
- Video Marketing More Effective Than TV Advertising for Airlines ReelSEO - 02-13-2014
- Brands See the Most Views from Earned Media VideoInk - 11-19-2013
- Pepsi Makes a Summer Splash Onto Viral Video Chart AdAge - 07-15-2011
- What Works on the Web: Cute, Cuddly, Controversial AdAge - 07-24-2009
Download Reports (2 results)
Video Research Around the Web
- Number Of TV Channels Received By U.S. Households Falls Dramatically Mediapost
- Average U.S. Broadband Consumer's Monthly Data Use Surged 27% in 2019 to 340 GB Multichannel News
- Half of U.S. Consumers Say Disney Plus Is ‘As Good As’ Netflix Variety
- Disney+ Sees Sharply Rising Purchase Intent, Other Streamers Virtually Flat Mediapost
- TiVo Research: Smart TVs Deliver the Fastest Search and Discovery Multichannel News
- Disney Plus mobile app downloads hit nearly 41M, study says CNET
- Ad Execs Plan to Spend More on ESPN, HGTV Multichannel News
- Peak TV Update: Scripted Originals Top 500 in 2019, FX Says The Hollywood Reporter