Broadcasters
Latest Research Coverage (26 items)
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Study: Netflix Tops for Watching Streaming TV Programs
Posted on 01-20-2015
Here's more evidence of how watching TV programs is changing: according to part two of a TV viewer survey fielded by NATPE and CEA, 71% of respondents said they have...
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Nielsen's Q3 '14 Data Shows Huge Drop in Linear TV Viewing as Online Video Surges
Posted on 12-03-2014
Nielsen has released its Q3 '14 Total Audience report (which is the new name for the previous quarterly Cross-Platform report), the highlight of which is the marked reduction in...
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TiVo: 10 Broadcast TV Programs Missed Out On $88 Million in Ad Revenue Due to C3 Limitations
Posted on 04-21-2014
TiVo Research has released data indicating that time-shifting by viewers of 10 broadcast TV primetime programs to between 4-7 days following their initial airing resulted in approximately $88 million...
Research Around the Web (148 items)
- Ratings bombshell: In two years, network TV demos plummeted 27 percent AdAge - 01-28-2019
- Nielsen: 16M U.S. homes now get TV over-the-air, a 48% increase over past 8 years TechCrunch - 01-15-2019
- Almost 500 Scripted Shows Aired in 2018, But We Still Haven’t Hit Peak TV Vulture - 12-13-2018
- NBCU Holds Top TV Ad Share For 2017-2018 Season Mediapost - 06-26-2018
- Broadcast networks' premiere week ratings take a hit as viewers watch on delay LA Times - 10-04-2017
- Strong TV Upfront Gains, Revenues Hit $19.7B Mediapost - 07-18-2017
Download Reports (1 result)
Video Research Around the Web
- TV Long View: The Mind-Blowing Amount of Time Americans Spend Watching TV The Hollywood Reporter
- Targeted Video Ads Jump 48% In 1st Quarter: Freewheel B&C
- Roku Commands 15% Of All Media Streaming Devices Mediapost
- Cord-Cutters Show Interest in Discovery Channel: Survey Multichannel News
- Pew: Mobile Broadband Users Double Since 2013 Multichannel News
- D2C Advertisers See Sharply Higher TV Ad Spending Mediapost
- Forecast: OTT Revenues To Hit $23.7 Billion By 2023 Mediapost
- Data-Enabled TV Buying Rises, Despite Concerns Mediapost