Wednesday, January 22, 2014, 8:37 AM ET|Posted by Jose Alvear
Video stream optimizer Conviva reported today that its Intelligent Control Platform processed over 45 billion streams in 2013, a 4x increase in the last two years. The streams were viewed across more than 1.6 billion devices, including PCs, tablets, smartphones and connected TVs, in 180 countries and through more than 400 premium media video players.
Conviva's platform monitors and optimizes the delivery of premium online video by content and service providers. The company said that in 2013 it made over 4 million preemptive, automated corrective actions per day for individual users, devices and routes which improved video experiences. Conviva's software analyzes and measures what viewers are watching, at every second checking for quality issues such as buffering, long start times, video artifacts, and stuttering.
Conviva analyzes this data in real time to make inferences on network conditions and which CDNs are best to use at any one time. As Conviva's global data set expands, the company gains a better idea of the problems across the Internet and how to ensure they do not affect all of its customers' viewers. With higher quality video delivery and optimization, viewers' satisfaction and engagement increases.
Conviva added new customers in 2013 including CNTV, the digital arm of China’s National Broadcaster, M-Go, a new pay-as-you-go OTT service plus HBO and HBO Go. Other Conviva customers include content providers (e.g. ABC, Univision, Starz, NBC, Yahoo, Disney, Bravo), OTT providers (e.g. Blip, Livestream, Crackle) and pay-TV operators (e.g. Sky, Cablevision, Astro, Telefonica).
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