NBC Sports
Latest Research Coverage (1 item)
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NBC Olympics Data: Digital Distribution Didn't Hurt On-Air Viewing
Posted on 08-14-2012
NBC was justifiably crowing late yesterday that the London Olympics was the most-watched TV event in U.S. history with 219.4 million viewers, but a more profound long-term takeaway from...
Research Around the Web (4 items)
- Streaming of Olympic Hockey Continues to Expand NY Times - 02-21-2014
- Women`s Gold Medal Hockey Game Nets Big Streaming Numbers Multichannel News - 02-20-2014
- NBC Unpacks Trove of Data From Olympics NY Times - 09-26-2012
- London Olympics Live Streams Triple Beijing, Mobile Drives Young Demos Mobile Marketing Daily - 08-13-2012
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