Latest Research Coverage (2 items)
Consumer Generated Video Product Reviews Power an Impressive 30% Revenue Bump in Test Program
Posted on 10-24-2013
Score another win for the importance of authenticity in video: newly released data from EXPO shows that in a test program when consumer generated video product reviews were...
Study: User-Generated Video Product Reviews Can Be As Persuasive As Ads
Posted on 10-13-2010
A new study of user-generated video product reviews has found that they...
Video Research Around the Web
- GroupM’s State of Video Lays Out New Battleground For Attention AdExchanger
- Majority of Americans Think Cable TV Has Become "Unaffordable" The Hollywood Reporter
- Shorter TV Ads Command More Viewer Attention Mediapost
- YouTube To Net $3.4 Billion In U.S. Ad Revenues This Year (Study) Tubefilter
- Netflix Eats Up 15% of All Internet Downstream Traffic Worldwide (Study) Variety
- Magna: OTT Will Reach $2 Billion In 2018 AdExchanger
- Amazon becoming 3rd-biggest digital ad platform Axios
- YouTube: TV Screen Viewing Up 45% Multichannel News