Friday, June 21, 2013, 10:05 AM ET|Posted by Will Richmond
In this week's 185th edition of the VideoNuze-nScreenMedia podcast, Colin Dixon and I mix things up a bit by introducing a new format of having a guest join us. We plan to do this periodically to get insights on new data or news. Our inaugural guest is Sudhir Kaushik, director of products, insights and optimization at Ooyala, which this week released its Q1 '13 Global Video Index (my post on it is here).
In the podcast, Sudhir sheds more light on Ooyala's key findings. We touch on topics including what's driving the surging growth of mobile video, distinctions between smartphone and tablet viewing, the important role of long-form content in shaping viewership patterns, the decline of the desktop as a viewing platform, the emergence of live programming as the dominant engagement format, what surprised Sudhir most in the data and much more.
Listen in to learn more!
Click here to listen to the podcast (20 minutes, 48 seconds)
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- Netflix and Amazon content spend to hit US$9bn Digital TV Europe
- When Do Viewers Commit to TV Shows? Netflix Reveals Data WSJ
- Digital-Video Use Increases In All Parts of Day - Nielsen Variety
- Brands Using Video Grow Revenue Faster, Study Says Mediapost
- Study: Most Millennials Don't Want to Cut The Cord Multichannel News
- Why the Internet Won’t Be the Next TV for Advertising WSJ
- Programmatic video spend to hit 2 Billion Euros The Drum